How the Gold Price Is Set, and What Really Moves It
The spot price you see quoted in dollars per troy ounce comes from two big markets. Here is how they work and the handful of forces that push gold up or down.

Key takeaways
- Gold is quoted in US dollars per troy ounce. One troy ounce is 31.1035 grams, about 10% heavier than a regular ounce.
- Prices are discovered mainly in the London over-the-counter market and in COMEX futures in New York.
- Real interest rates, the US dollar, central bank buying and investor flows are the main drivers.
- What you pay for a coin or bar is spot plus a premium, and you sell back at a lower price.
What "spot price" actually means
The spot price is the price for gold delivered right away, usually two business days later. It is a wholesale number for large bars traded between banks, refiners and funds. When a news site or app shows "gold is up $20 today," it is almost always showing the spot price or the nearest futures contract.
Gold trades nearly around the clock on weekdays. Activity moves from Asia to London to New York, so the price you see at 3 a.m. Eastern can already be different from the previous evening's close.
The two markets that set the price
London: the physical hub
Most of the world's wholesale physical gold changes hands in London, in large "Good Delivery" bars of roughly 400 troy ounces stored in bank and Bank of England vaults. Twice each business day, an electronic auction run by ICE Benchmark Administration produces the LBMA Gold Price. Jewelers, miners and central banks use this benchmark to settle contracts.
New York: COMEX futures
COMEX, part of CME Group, lists gold futures. The standard contract covers 100 troy ounces. Futures let traders and hedgers bet on or lock in a future price without moving metal. Because futures are deep and liquid, a lot of short-term price discovery happens there, especially during US hours.
What moves gold
1. Real interest rates
Gold pays no interest or dividend. When inflation-adjusted bond yields rise, holding gold costs more in lost income, so prices tend to soften. When real yields fall, gold usually looks more attractive. Traders often watch the yield on 10-year Treasury Inflation-Protected Securities (TIPS) as a shortcut.
2. The US dollar
Because gold is priced in dollars, a stronger dollar makes it more expensive for buyers paying in euros, rupees or yuan. That tends to cool demand. A weaker dollar tends to help.
3. Central bank buying
Central banks hold gold as a reserve asset. When several of them buy steadily, as many emerging-market central banks have in recent years, it adds a persistent source of demand that does not react to day-to-day prices.
4. Investor flows and fear
Gold-backed exchange-traded funds hold physical metal for their shareholders. Big inflows or outflows show up in prices. During financial stress or geopolitical shocks, investors often buy gold as insurance, which is why it is called a "safe haven."
5. Jewelry and industry
Jewelry demand, led by India and China, is large and price-sensitive: buyers often step back when prices jump and return on dips. Industrial use, mostly electronics, is smaller.
Spot price vs. what you actually pay
Retail buyers never pay spot. A dealer adds a premium to cover minting, shipping, insurance and profit. Small items such as one-tenth-ounce coins carry the highest premiums per ounce. When you sell, the dealer pays you less than spot or close to it. The gap between the buy and sell price is your round-trip cost, so compare it before buying.
| Unit | Equals |
|---|---|
| 1 troy ounce | 31.1035 g |
| 1 kilogram | 32.1507 troy oz |
| 1 tola (South Asia) | 11.6638 g |
| Price per gram | spot ÷ 31.1035 |
Ways to own gold
- Physical coins and bars. You hold the metal, but you pay premiums and need safe storage.
- Gold ETFs. Trade like stocks in a brokerage account and track the price closely, minus a yearly fee.
- Futures. Leveraged and short-term. Mostly for experienced traders.
- Mining stocks. These are businesses, so they carry company risk and often swing more than gold itself.
For prices in Gulf and North African markets, our sister sites Dahab Dubai and Dinar Dahabi track local gold rates.
This article is general education, not personalized financial advice. Read our editorial policy and disclaimer.


